Hopefully, you have made it to the end of my Google My Business seminar today for Digital Women SkillShare today! As promised, I have put together a checklist of each of the areas to allow you to work through the profile build for yourselves. I have added it here below for you. DOWNLOAD THE … Read more about Google My Business Checklist
I love Instagram and have spent many an hour curating my feed to provide inspirational and educational content to help support social media learning. This is a time-consuming aspect to my business social media but is a worthwhile part of my social media content work. But I have found my head turned … Read more about Instagram Stories – Are you actively doing this?
Loving Instagram but not getting the reach you feel you deserve? Could this be improved by doing some work on your captions, we have shared some top tips you might want to consider to improve your captions for your posts. Here are some of our favourites, and some new ideas we might try too! 1. Do … Read more about 9 tips for writing the perfect Instagram caption
We have tried lots of different ways to improve our and our clients Instagram feeds. Hootsuite have kindly shared some of its best tips which we employ on all of our accounts. We have added our thoughts too in italics! 1. Post consistently Building relationships with your audience is key to … Read more about 8 tips for working with the Instagram algorithm
In reality, the Instagram algorithm is what decides which posts people see every time they open their feed. Instagram’s algorithm is based on machine learning, so the way it ranks your posts is constantly evolving. How the Instagram algorithm works Things changed in 2016 when the reverse … Read more about How the instagram algorithm works
This is a great time to encourage continued communication with your customers for when life returns to normal. One way to achieve this and to give your business an improved presence is to update and maintain your Google My Business profile. We don't often get free tools to promote our businesses … Read more about Google My Business – top tips
Got some time on your hands, might be a good time to assess and audit your social media, so you are in tip-top shape when we are all back in business. It is important that your profiles are an accurate representation of your business and are consistent across all of your platforms. So what should … Read more about Time on your hands : Audit your social media platforms.
Without doubt, we are in very trying times for our friends and families as well as our businesses. The rate of news coming through from the Government is sometimes confusing but at least information is flowing, plenty of it! For all businesses, online, bricks and mortar, home working, … Read more about Already fallen into a marketing black hole?
We are often asked "How much should you write on social media platforms" and we have often replied, "Well it's up to you!" Quality content is key, so waffling on for the sake of it, is never going to be well received by your followers. However, I came across a blog recently shared by one of my … Read more about Writing for social media, long or short?
Surely not possible. But for some Twitter can be a daunting place to start making an impression, interestingly, people find it difficult to be social sometimes which is rather worrying. Twitter is a friendly place on the whole and if you add positive content, you should receive positive interaction … Read more about Twitter – Stuck for ideas?
As you know I love LinkedIn and use it to research, learn and discuss the business world I work in as well as using it to promote my business and skills. But don't forget, Linkedin is a useful resource to help you to prepare for meetings too. Here are some top tips to help you to use Linkedin in … Read more about Are you using LinkedIn to its fullest potential?
The New Year is here and is the perfect time to use the beginning of the year to plan your social media for your business. If it is a quiet time for your business then that's even better as you can use your downtime to get prepped for your busy times. So where do we start? As with any planning for … Read more about Planning social media for 2020!