I have recently been given an opportunity to host a short course on Social Media for your Small Business for York College at the Campus@Northallerton facility based at the old prison site in Northallerton. A wonderful venue, carefully renovated and really putting Northallerton on the map. These … Read more about Social Media for your Small Business courses
Hashtags are all about increasing exposure to the right people. The best way to do this effectively is by picking the correct hashtags to use, by doing this you can be one of the first posts that people see. Your goal is to rank at the top of the first page, to get the most exposure as possible. One … Read more about What are the benefits Hashtags?
Boosting your hashtag reach doesn't have to be difficult, and we know that even a simple hashtag strategy can help you increase your reach by 30-40%. These tips will help to create an ongoing strategy. As you may know, if you use the right hashtags, you can reach more of the right people within … Read more about Hashtag Strategy – starter for 10!
50% of the UK’s population use iPhones that have professional-quality cameras built-in, however, are you taking professional quality photos? Use these 10 tips to elevate your photography game. High-quality photographs are the key to not only a more professional social media presence but vital … Read more about Top 10 iPhone photography tips you need to know!
We had all just got our heads around searching using hashtags on Instagram when as usual they decided to change things up and developed more keyword-rich search options. Here are few things that will help you achieve good search skills on Instagram., They say 'the search' function is a place for … Read more about Searching on Instagram
Have a read if you are sharing your web blogs onto your social media, things are changing. Thanks to Yoast for sharing this info. This has just come across my desk and as many of my clients have Wordpress sites and active social media feeds, thought it would be of interest. Some time ago, … Read more about Got embed issues? (What on earth is she talking about?)
Ready, steady go! Simple 20 Instagram killer tips you can activate on your account today - get going! What are you waiting for? Switch your account to a business account - go to settings - change to a business account (unlocks some additional options and enables you to advertise on Instagram) … Read more about Ready, Steady, Go. Top 20 killer Instagram tips
Deciding which social platforms are right for your business can often be a difficult decision. As professionals in social media, we often know at a glance what will work for you and what won’t. The worst decision you can make is to join a social channel just because it’s there. The best decision … Read more about Is choosing Instagram right for my business?
I love Instagram and have spent many an hour curating my feed to provide inspirational and educational content to help support social media learning. This is a time-consuming aspect to my business social media but is a worthwhile part of my social media content work. But I have found my head turned … Read more about Instagram Stories – Are you actively doing this?
Loving Instagram but not getting the reach you feel you deserve? Could this be improved by doing some work on your captions, we have shared some top tips you might want to consider to improve your captions for your posts. Here are some of our favourites, and some new ideas we might try too! 1. Do … Read more about 9 tips for writing the perfect Instagram caption
We have tried lots of different ways to improve our and our clients Instagram feeds. Hootsuite have kindly shared some of its best tips which we employ on all of our accounts. We have added our thoughts too in italics! 1. Post consistently Building relationships with your audience is key to … Read more about 8 tips for working with the Instagram algorithm
In reality, the Instagram algorithm is what decides which posts people see every time they open their feed. Instagram’s algorithm is based on machine learning, so the way it ranks your posts is constantly evolving. How the Instagram algorithm works Things changed in 2016 when the reverse … Read more about How the instagram algorithm works